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SOUTHERN MAID
DONUT FLOUR COMPANY
INDIVIDUAL LICENSE AGREEMENT OUTLINE
Southern Maid Donut Flour
Company is presently seeking to license qualified
individuals with adequate financial resources and managerial
skills to own and operate Southern Maid Donut Shops.
RESPONSIBILITY OF LICENSOR:
1. License the use of Southern
Maid Donut trademarks and trade names.
2. Provide standard building
plans which licensee can adapt to their locations.
3. Provide training course at
the licensee's premise. The training program includes
doughnut shop operations and procedures, food preparation,
equipment preparation and maintenance, personnel selection,
report preparation, and familiarization with the Southern
Maid operation manual and recipe book. The minimum training
period will depend upon the individual licensee's ability to
assimilate the material presented, but will not exceed two
weeks.
4. Provide periodic visits to
licensee's donut shop for operational and marketing
assistance.
5. Provide market and site
analysis guideline for selecting a location.
6. Assist licensee in
establishing sources of supply for approved furniture,
fixtures, equipment, and food stuffs necessary to operate a
Southern Maid Donut Shop.
RESPONSIBILITY OF LICENSEE:
1. Maintain the quality image
and goodwill established by Southern Maid Donut Flour
Company since 1937.
2. Use Southern Maid Donut Flour
exclusively for donut production and use standard printed
Southern Maid packaging, exclusively.
3. Keep retail shop open a
reasonable amount of hours in order to properly serve the
public.
4. Spend a reasonable amount of
profit to advertise on a local basis by whatever method you
personally choose.
LICENSE FEE
AND PER DIEM:
1. Licensee is required to pay a
license fee of five thousand dollars ($5,000.00). Ten
percent of the total franchise fee is payable to the Company
upon signing the license agreement and the balance is
payable to the Company in nine equal annual installments of
$500 each.
2. Pay licensor the costs
incurred by two trainers at a rate of $500 per trainer per
diem.
SOUTHERN MAID
DONUT FLOUR COMPANY
INDIVIDUAL FRANCHISE PROGRAM
ESTIMATED INVESTMENT REQUIRED
$5,000 License Fee. This fee is
for each location and covers the issuance of Southern Maid
Donut Flour Company license, provide a training course on
the licensee's premises, operating manuals, new store
opening assistance, architectural building plans and
specifications, protected territory.
Pay Licensor the costs incurred
by two trainers at a rate of $500 per trainer per diem.
(Normal training period 1 to 7 days).
$60,000 Estimated equipment
cost, including: equipment, signs, furniture and fixtures.
$40,000 Remodeling of existing
building to Southern Maid Donuts Shop specifications, or
finishing-out new building to specifications.
Equipment cost and building
preparation may vary with individual selections.
Southern Maid
Donut Flour Company
3615 Cavalier Drive
Garland, TX 75042-7504
Phone: (972) 272-6425
Fax: (972) 276-3549
Email us at
information@southernmaiddonuts.com | 
